www.THETIRE-COLOGNE.com analysis

May 23 2020

Title

THE TIRE COLOGNE | The Tire Cologne

Keywords

The Tire Cologne, Koelnmesse, fair, tires, wheels, car service specialists

Description

THE TIRE COLOGNE: The international tire industry will be meeting in Cologne from 9 to 12 June 2020.

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Cologne 18.-20.05.2021 #thetirecologne

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# THE TIRE COLOGNE 2020 has been postponed

**New date from 18 to 20 May 2021.**

After in-depth consultation, and in agreement with our partners at the German
Tyre Retail and Vulcanisation Trade Association [Bundesverband Reifenhandel
und Vulkaniseur-Handwerk e.V. (BRV)], Koelnmesse GmbH has decided to postpone
THE TIRE COLOGNE 2020, originally scheduled for 9 to 12 June 2020, until May
of 2021.

Read the press release

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## Save the new date!

The next THE TIRE COLOGNE takes place 18-20 May 2021.

Save the date

## News

Dear customers and partners of Koelnmesse,

it is our firm goal to hold **THE TIRE COLOGNE** at the planned time from 18.
to 20.05.2021 in Cologne on our trade fair grounds. Due to the latest
decisions taken by government offices and public authorities in Germany on 06
May 2020, from 30 May 2020, the German state of North Rhine-Westphalia will be
permitting the holding of trade fairs and congresses, subject to conditions.

As a trade fair with a B2B orientation, **THE TIRE COLOGNE** is fundamentally
different from sporting events and public festivals. With trade fairs, the
focus is upon personal conversations and business contacts. As event
professionals, we see ourselves in a position to create framework conditions
suitable to trade fairs, even in times such as these. With this in mind, we
will define and implement specific criteria and steps to meet the conditions
for hosting **THE TIRE COLOGNE**.

The measures indicated include appropriate hygiene, distancing between
stakeholders and interaction with one another, as well as consequent
specifications for the processes in place at entrances, in the halls and at
the stands. We depend upon professional behaviour on the part of exhibitors
and visitors; we will fully register participants and make use of the
flexibility and size of our fair grounds as well as the capabilities of our
digital guidance systems. Under these conditions we are continuing the
preparations for **THE TIRE COLOGNE** and look forward to a successful trade
fair together with our exhibitors and visitors!

UFI: Global framework for reopening exhibitions and B2B trade events post the
emergence from COVID-19

European Exhibition Industry Alliance: Position Paper - Exhibitions and Live
Events are the fast track to economic recovery

AUMA: German Economy Needs Exhibitions for Restart

As every international trade fair, the **THE TIRE COLOGNE** will play a
decisive role in showing the participating industries the solutions and trends
for a successful future again. Production, logistics, sales and communication
will change, networking of the players, reactivation of economic relationships
and the establishment of new business will be more important than ever before.
It is essential for all market participants to actively prepare for this now.

You will find further information here .

Cologne, 12.05.2020

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